If you've been to a convention or even a major corporate affair recently you might well realise why they refer to them as "conventions." They've all seemed to be so comparable, really predictable and when it comes to layout, pretty conventional. However, it seems that this is now changing. Coordinators today are considering whether or not they ought to be creating something which is a lot more similar to a reality TV setting than to the normal business get-together.
If companies are going to be investing lots of money on these conventions and conferences moving forward they must be assured that delegates are likely to get the most out of their participation. So, you should anticipate some really precise event customisation and specialised format configurations.
You shouldn't expect this to be a 9-to-5 affair anymore with assorted breakouts, refreshment breaks and routine. For example, you could find that the lounge area is a key area of the mix in the long run, allowing attendees to network inside a purpose built area and making some sort of breakout the focus of the whole day.
You may expect to see several different business presentation screens being utilised within the conference space so people can concentrate on particular elements of the business mix as opposed to all being focused on one key business presentation screen. People can in fact miss an element of the programme or perhaps a "keynote" speaker during one portion of the day, but catch up with the particular "substance" of the business presentation at some point as well as in another part of the property, afterwards.
For those involved with establishing these function spaces there are a lot of challenges ahead. For example in terms of chairs UK event coordinators may have to bring in a great deal more informal seating for all those breakout areas and fewer formal chairs for the normal function layout. Maybe they will have to bring in cafe chairs in addition to tables in more significant numbers as a whole lot more "business" is going to be executed in these types of environments. It's possible that they need to bring in a variety of bar stools too, if more business is expected to be executed inside a semi-formal atmosphere in the future.
