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If you run a website or blog, it's really important that you give your visitors/readers an experience that will bring them back for more. We all realize the consequences of a site that has a less than optimal loading speed. That is why you should focus on working on decreasing your website's loading speed so that your visitors don't have to play the waiting game when they visit it. All will not be solved in terms of making money when you have this under control, but under control you must have it if you want a fighting chance. Take the time to read and study the following information, and then see if it applies to your site.
Do you know how fast your site loads? If you do not, then that is one thing you need to find out. Once you know the actual speed of loading, then you can move forward with improvements with a metric against which you can compare. As you can imagine, there are tons of free load time testing sites you can pick and choose from. One area you have to pay attention to are your images and the files in which they exist. There is common understanding that the amount of color and details will determine the file type. There are two types of files, GIF and JPEG; the former is perfect for a couple colors while the latter is suitable for images with many colors in them. So depending on what kind of image you're going for, you should optimize it accordingly for your site.
We all know that it's important to use a robust tracking script on a website to understand where the traffic is coming from and to learn about visitor behavior. However, a mistake that many webmasters and bloggers make is they use a number of tracking scripts, when only one is more than enough. This does nothing good for your site and can bring down the loading speed of your site. For example, if you're using Google Analytics then just stick to it and remove the rest of them.
Check your site load time using a free online checker, and then do what is necessary to improve it. If a slow loading website or blog bothers you, then it is crazy to let your own go; so take care of it.
